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Kathryn's Blog

EHarmony Again and “Focus on the Family” Connections

I’ve written about eHarmony before, and I sure do wish that I could feel better about recommending the site to my clients. I like what eHarmony has carved out as their market—serious daters looking for serious relationships. I even have a link to eHarmony on my website, because a proportion of my clients sign up there, even after I tell them my misgivings. But eHarmony does not work with everyone, and that I find disturbing.

What’s even more disturbing is eHarmony and it’s founder Neil Clark Warren’s evangelical Christian roots. Now, there’s nothing wrong with being being a site associated with a religion. There are plenty of sites like that, some very popular, like JDate.com for Jewish singles. What bothers me about eHarmony is that they play down this connection, and now seem to be actively trying to dissociate themselves with that base.

David Cober writing for the Los Angeles Times tells about Warren’s attempts to buy back publishing rights for his own book from James Dobson’s organization “Focus on the Family,” with whom Warren has been associated since the 1980’s. Dobson is also a psychologist, as it Warren, and active in politically promoting conservative Christian values. Pointing to the banner for “Focus on the Family” across the top of the cover of his book “Finding the Love of Your Life,” Warren says “That’s a killer for us.”

What’s not at all clear is if and how the conservative Christian roots of eHarmony may show up in it’s matchings of singles. One thing that they are up front about is that eHarmony does not work with Gays and Lesbians, and does not plan on changing that. From Warren: “I don’t know how to do those matches, the research has not been done.” What a weak excuse for blatant discrimination.

I wonder about how other biases may have crept into the matching procedures, like perhaps women are only paired with men their own age or older. Or men have to have equal or higher incomes or job statuses than women they are paired with. Or women are paired only with men who are the same height or taller. Who knows, because eHarmony’s not telling.

There’s also the weird Orwellian atmosphere that “Dr. Warren knows best.” Warren is about the only psychologist I know who insists on being called Dr. Warren, or even Dr. Neil Warren.  No matter how his name is presented, the Dr. is always there.  Even Phil McGraw is Dr. Phil, which while including the Dr.  seems much folksier.  It certainly seems that Warren is using his Dr. to the max.  And why would I want “Dr. Warren” making such important decisions for me, even if he does know best? I like to think I have some ability to think and decide for myself.

What I do know is that eHarmony attracts many more women than men, so the odds are very bad for women, especially older women. Warren also believes that the more similar people are, the more likely for success of the relationship.

So if you are male, heterosexual, with fairly traditional, conservative values, looking for the same in a woman, and you don’t mind someone else doing the picking for you or not seeing what the lady looks like until you have communicated for awhile, eHarmony would be a good place to sign up. If that doesn’t describe you, go somewhere else.

From Your Romance Coach, Kathryn Lord

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Comments

No sheyt, Sherlock.

Pays yer money, and takes yer chances, as the old carnie says.

He doesn’t get that men are visual, fercryinoutloud.

And your comments about taller and more wealthy men?  Well, could very well be, given the whole tone.

Dr. Warren, as most bible-thumpers, must understand making money.  That is what this is all about.  He is not nice saint that wants to pair folks up, but is about the bling.

That said, he will appeal to a certain segment (women with romantic fantasy) about the “perfect match”.  He will get them to pay big bux for this, for the allusion of protection, and for the ‘science’ of hormones.  Lord, spare me for speaking tongue in cheek here for a minute.  It is a business, and a business model, trying to differentiate himself and his site, much as does true.com with its ominous warnings about marrieds. 

If you can’t make your own decisions, maybe this is a good site for you, but methinks the good Doctor is about lining his pockets, rather than his stated mission.  Not a bad thing, necessarily, but we should be truthful about what we are doing.

Dimensions of compatibility, indeed.  The only dimensions I want to know about are the hootchie-chick’s measurements.  Yeah, thas’ the ticket.

Rant mode off.

Go geezer !! Absolutley right!!
It is about money with a pretense of compatability. The questions asked in the profile are very superficially about compatability.
.....Laughter? Sure I want that! But I want a whole lot more, and they didn’t asked me what it was I wanted. They told me what I wanted.
Blah !! I may strike out a lot
{and I have !!} But at least I talk to men I find compatable…not their idea of what they THINK I may find compatable. I guess I don’t fit their mold…..thank goodness!!

I was just on eharmony.com looking at my non-paying member status, and a popup come on asking me to participate in an eharmony survey, to tell them how they’re doing. I let them know in no uncertain terms how I felt; but now I’m still all steamed. so I did a little googling and am trying to find other outlets for my following rant against eharmony:

I wrote eharmony just a few days after my subscription ran out in late january. in summary, the whole time I was a PAID member of eharmony, I was getting, at the MOST, perhaps one new match every two weeks. then, within days of my subscription running out, I suddenly got well over 10 new matches, all at once. I’d close them out (because 10 is the most you can have, when you’re a non-paying member) and would get 10 more. its been ridiculous. ever since I’ve stopped paying, I’ve continually received far far far more matches than I ever did during any stretch as a paid member.

the catch of course, is if you’re not a paying member, you can’t communicate with all these wonderful new matches.

at least, you can’t communicate thru eharmony’s carefully guided process. about the only saving grace (and why I’m still a non-paying member of eharmony) is that they don’t edit your personal statements, and so I (and others) can put in an email address or IM handle or some other means of communication, outside of eharmony.

nonetheless, still months now after not renewing, I still get steamed up just thinking about what crap it is that eharmony is pulling.

anyway, here’s what I wrote, and below that will be their utterly vanilla, blase, placating reply back to me

ME:

I find it to be so coincidental as to not be much of a coincidence at all, that within DAYS of not renewing my subscription, I suddenly get over 10 new matches.  From outward appearances it would seem as though matches get “doled out” to string someone along to continue to pay the subscription cost.  I’ve been a member for quite some time, and over the holidays [nov-dec] and january combined I doubt I got as many matches as occurred merely in the few days following my non-renewal.  I did not renew my eharmony mainly because of the dearth of “new matches”...  I thought I would wait until the end of january, on the chance that new members would join, if they happened to be given a gift subscription as a christmas present…  however, this did not appear to be the case , as I only occasionally received matches.

I’m sure you can go thru my account and verify things, and while my perception may be slightly off, I can certainly say that since jan 25 I have received more matches than any other 10 day stretch of my subscription period.  This is not the first time it has happened either.  At least one other time I stopped paying, and again got many new matches, and “bit the bullet” to re-subscribe and communicate with them…  [to no avail.] I know that activity matters; a friend who is also on it said that she did not receive many matches for a while, then she wrote some people, closed out other matches and rec’ed more.  I almost always will initiate conversations, or close them right away.  Being an optimist I do not close them when I’m “waiting for a reply” because I haven’t thought it would hurt to leave them in that state.  in fact I would maintain that this is still true- after all; the only difference betw.  the state of affairs on jan 23 vs.  jan 26th was my membership status.  ..  yet starting late jan I’ve rec’d many more new matches.  I hope you can dispel my suspicions, but as it stands I don’t plan to renew, nor will I recommend this site to others; to deliberately withhold matches or at the very least “pace” them out so that subscription renewals can occur is in my opinion not a very ethical business practice.  I am curious to know how and when matches are made.  I have a friend who lives close to me, and we have on several occasions had overlapping “matches”—i.e.  some female will be matched with him, and me.  interestingly, however, these simultaneous matches do not occur at all within the same time frame—I may not get matched to this person until well over a month after he was matched to her.  it seems to me that if she had just signed up, we would both have been matched to her within a similar timeframe.  I am a basic research scientist and as such, know some things about statistics, and, in conclusion, I find it very hard to swallow that “as a fluke” I’m suddenly inundated with new matches at conveniently (for you) the same time that I do not renew my subscription. 

THEM:

Thank you so much for your email and your patience in my getting back to you.  I
just wanted to clarify that eHarmony was not designed to be a fast process.
When searching for matches for you, our system scans the entire eHarmony
database, examining all of our members as we match people with each other.
Because of the size of our database, and the unique way we match you, it
generally takes about three weeks to cycle through the entire database, and
there will be an ebb and flow to the matching. 

Also, as the matching is primarily based on the results of your personality
profile, and then your settings in your MY MATCH SETTINGS page, the time frame
of when you are matched with whom will not necessarily correspond with when your
friend is matched up.

Please also realize, you do not need to be a paid subscriber with us in order to
receive matches from us.  You only need to subscribe when you have found a match
you are interested in communicating with.


****************

gah. makes me mad just re-reading it. so anyway.. sucks, though.. as much as I despise them, I still use them, as I said, because it is possible to communicate w/ people outside of eharmony, although I have to confess the sucess rate w/ that has been pretty slim- thus far no one has seen my profile and written me on hotmail; I’ve read a couple of people’s profiles that had their address and emailed, but nothings really come of it save some polite emails…. but ever the optimist, I just hate to totally sever ties.. cuz you just never know…

this rant is also on my msn myspace below, but wanted to “publish” this rant in other places, to see if this is a common happening. my cousin has said the same thing occurred to him, as well, so at least we now have an n of 2, for those statistic freaks in teh audience :-D

It is quite disturbing to learn that there might be a connection between eharmony and Focus on the Family. But what the heck. They aren’t fooling me. We can’t possibly think that eharmony strives to create too many successful matches. If they have too much success, then they won’t make money. They need to make you suffer for at least one subscription renewal phase. But I don’t mind. Maybe the patience game will wean out those who are looking for immediate gratification and bring forward those eternal optimists. Besides, its a numbers game. Gotta stay in the game if you want to increase your chances of finding a well matched mate!

My desire to find a mate far exceeds my wish to never fund or support anything on the political agenda of Focus on the Family.

Hey, my role and goal is to inform.  Looks like I have been doing that.  If now you know and it’s okay with you to continue with eHarmony, that’s fine with me.  Another piece to consider is what influence eHarmony’s evangelical roots have on how they match people up.  We don’t know, because they aren’t saying.  I find that spooky.

I have noticed the same and feel that eharmony should not shy away just because of their religious beliefs.  It is a situation of starting out with this attachment/appendage that is now (in their eyes) hauting them.
good stuff
here is my eharmony promo page:)
http://valueprep.com/eharmony.html

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Contact Kathryn by phone at 850.878.7779, by email at kathryn@find-a-sweetheart.com

3045 Dickinson Drive, Tallahassee, FL 32311

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